Two years after launching Dorchester’s “water moves us,” initiative, we reprised our role and created a new phase of the economic development branding campaign.
Showcasing quality of life amenities such as Blackwater National Wildlife Refuge, restaurant owner Ian Campbell (Bistro Poplar), interior designer Adrian Holmes (Liv Again), Gootee’s Martine, small business owner Lee Simms (Quevera), and new residents Jill and John Hrabosky. According to DCED director Keasha Haythe:
More than a logo or a tagline, this branding campaign unified and strengthened our economic development marketing efforts. The consistent and compelling message has successfully leveraged our business, tourism and quality of life assets and provided us with a collaborative marketing platform that’s earned great reviews in our community.
Read more about ‘water moves us’ in the Dorchester Banner.